Boost Sales with These 5 Social Media Steps

Social media is such a vital part of business nowadays that it cannot be ignored. If harnessed in the right way, you can take back full control over your business’s social media profiles to be used as an advantage and a tool for success. Today, we’ll explore five steps you can take immediately to draw in more potential leads, taking them to your website where you’ll simply have to convert them using your tried and tested methods, naturally and dramatically boosting your sales.

Build Your Following

The first thing you need to do to is to start building your social media following. The more followers your social media profiles have, the more leads you’ll have and the higher the level of credibility your profiles will have, naturally boosting your follower count and so on and so forth. Always remember that there’s no time like the present. If you haven’t already got a social media profile, make one right now and start sharing your content.

Post Regularly

If you don’t post regularly, your followers will quickly lose interest in your profile, and they’ll unfollow. In fact, according to Entrepreneur statistics, this can happen as quickly as three days. As an authoritative page in your industry (which is what you should be aiming for), realistically, you’ll want to be posting every day. To really ingrain your business in the minds of your users, you want to be on their feeds every day, embedding your brand, turning yourself into a household name.

Additionally, you’ll want to vary your posts. Don’t post the same kind of content day in, day out. Your users will quickly become bored, and they’ll unfollow, causing your sales count to drop. Instead, post images, share videos. You could even share other user’s posts, such as sharing fun and positive comments that your users are sharing, helping to create a community, something your users will love to be a part of, hoping they’ll get a mention. Another fun way to portray specific information is using a slideshow, like the ones found on Slideshare.

Dream Big

This may seem like a ‘far out’ piece of advice, but if you don’t aim big, you won’t become big. That doesn’t mean that you shouldn’t start small but don’t limit yourself, or you’ll be limited. There are over 2.3 billion active social media users in the world. Although near impossible, there’s no reason why they wouldn’t all follow your page. Start by aiming for hundred followers, then a thousand, then two thousand, ten thousand and so on.

Don’t reach a certain number and stop, just drive yourself forward and keep going. There is no limit. Even if you’re a business that operates in the UK, you may have followers in Europe that share your posts thanks to their relevance, allowing it to show up on the feeds of someone in the UK who would like to buy your products or services. Always remember that social media is a huge network and you never know who your next customers may be.

Maintain Balance

Finally, the most important part of creating the content for your social media profiles to boost your sales means finding balance in your posts. If you’re continuously uploading post after post simply trying to sell your products or services, nobody is going to want to read your content. Instead, aim for an 80/20 balance.

This means your content should be providing your users and readers with 80% valuable content and 20% promotional. When you’re starting out while trying to increase your follower count, you may even want these figures to be 95% valuable and 5% promotion, as so to draw in those readers and users, so they’ll follow your page. As your follower count goes up, start to subtly introduce slightly promotional content that leads people to your website. You’ll instantly start to see your sales figures increase, boosting the success of your business.

However, don’t get carried away. Always remember never to exceed the 80/20 balance. Otherwise, you’ll be driving users and followers away from your page.

Be the Leading Figure

Think of it this way, if one company is the leader in an industry, posting all the relevant content and giving users everything they need in one convenient place, why will they need to go anywhere else. No matter what industry you are in, you need to become this leading figure. Brainstorm ways you can cover every single aspect of your industry, leaving no stone unturned.

Not only will you always have a ton of content posts you can write, but you’ll also become a kind of celebrity in your industry. For example, if you represent and operate within the running industry, you need to know everything about everything, for example, the best running shoes, the best running playlists, the best clothes, water bottles, routes, gear and everything else you can imagine.

The most anticipated Android 8.0 Oreo highlighting features

Google has always remained on the forefront of coming up with something better and excited. Since the inception of Android, Google has kept upgrading its versions to provide enhanced user experience and to meet the demands of the ever evolving technology world.

This time too, Google has finally released the much hyped and talked about latest Android 8.0 Oreo at the major I/O 2017 keynote. It has again lived up its tradition of naming the Android versions after the most alluring and heart-favourite eatables in the world; previously jelly bean, KitKat, Lollipop, Marshmallow and now finally Oreo.

The mobile operating system of Google is upgraded every year. We have not received the full and final version of the updated version, but it has rolled out Android Oreo beta version onto its Android Open Source Project.

Now you must be excited and interested to know what this upcoming version will hold for the end users. You may know something about the Android 8.0 Oreo from the recent Google I/O. To add to your information, here is a roundup of its major highlighting features to quench your excitement to some extent.

What is actually Android 8.0 Oreo?

Android Oreo is the latest update of Google’s Android series of open source platform. It has followed the Android’s Nougat release from last summer. In addition to the name, it has also been given a numerical classification of 8.0.

The highlighting features of Android 8.0 Oreo

Before the release of final version, Google has pre-released few of its beta-versions that are available for download for the developers as well as those who want to test run it.

The keynote of this latest Google’s Android 8.0 Oreo is that it is all about providing “fluid experiences” along with “vitals”. This means that things will be overlapping yet flow much better on the screen and will perform far better than its previous versions.

Offer Fluid experience to the users: The new Android 8.0 Oreo has a new framework that will accelerate the features of the neural network. This will prevent the requirement to compute operations such as text selections.

Improved Boot timings

With this latest Android, you will be able to kick start your favourite tasks quicker with 2 times the speed while powering up.

Limits of background

It will help in minimising the background activity taking place in apps that you use least. It will act as a super power that is not visible to you.

Autofill feature

It is often a difficult task to fill in the information every time you sign up for the new app. This problem will be solved with the Android 8.0 Oreo’s auto fill feature. It takes your permission to remember your login information so to help you signup into your favourite apps at super speed.

Picture-in-picture feature

Last year, the Android N developer preview had a picture-in-picture mode similar to the one present in Apple iPad, but that was specifically for Android TV. Now the Google declared that this feature will be soon available in Google O used for smartphones as an embedded feature. Through this feature, you will be able to watch the video while using other apps such as answering the phone calls or a chat.
It will be simple to launch by using the home button. The played video will then turn into a small window so that it would not hinder your other task and you can move it around the screen.

Notification dots

Another interesting feature in Android 8.0 Oreo will is going to be notification dots. It has been notified by Google as a new feature for the app developers which will indicate that activity is going on in their app. It’s a similar kind of app dots that are displayed in the Apple iPhone’s operating system when there is some app notification. You can easily remove them from the screen with a simple swipe.

Instant Android apps

You will be directly able to teleport into the new apps through your browser without installing them.

Improvements in battery life

The latest update will considerably improve your battery life due to its features.

Additional Emojis

Now you can share your true emotions with an exciting and new additional set of Emojis.

Smart Text selection

This new feature will help to make your routine interactions with your smartphone less tedious. Simply double tap the information which you want to select will automatically select the complete line or the URL. For instance, if you double tap a part of a URL or email address it will automatically select the complete address and will offer the copy, paste and other format options.

Awareness of Wi-fi

With the Android 8.0 Oreo on your phone, you will be able to use the same network to connect with other devices even in the absence of internet connectivity.

Notification shades

The area of notifications have more space while the toggles are reordered in this Android update.

Management of notifications

The notifications from the app can be easily muted with a swipe or by accessing the toggle notification.

Google play protect

This time Google has taken another step forward to ensure more secure mobile security. This feature of Android 8.0 Oreo will display a small card on the mobile screen to show that it is scanning all your mobile apps and you do not get anything harmful into your phone.

Android Runtime

This time there is a lot of improvement in the Android run time.

Rearrangements of settings menu

There are adjustments and improvements in settings menu which will make the management much more simple and easy.

Lock screen

It is possible to do manual adjustments in the shortcuts which replace the camera and voice assistance which is set as default.

Better Audio

The Sony company has donated its LDAC feature for all the Bluetooth headphones which will enable a high quality of audio for the Android 8.0 Oreo smartphones.

Keyboard navigations

A reliable and predictable model for the arrow and tab has been added which will make help developers as well as the users.

Colour Gamut feature for apps

Android 8.0 Oreo will help the apps to enable HDR. This will provide a wider selection of colour gamuts to the users, if available.

Few rumoured features of Android 8.0 Oreo

In addition to the known features that will become a part of the final version of Android 8.0 Oreo, there are some rumoured features which might become a part of the final version. Take a look at those rumoured features;

Copy Less

This feature is designed to minimize the annoyance of copying the text from one app and pasting it into another one. Through this feature, it will become quick and easy to copy paste the entire addresses and tapping on the address will directly take you to the Google maps.

Improvement in gesture triggers

Another rumoured feature is an improvement in finger gestures. For instance, if you draw a C with your finger on the touch screen, it will open up contacts on the screen.

Hopefully, these features will succeed in making the users experience much more quick, simple and exciting.

Can you try the beta Android 8.0 Oreo on your phone?

The answer is yes. You simply need to possess a compatible device so that you can install the public beta version by enrolling it in the Android public beta program.

Top Smartphones Expected to Release in 2017-2018

More than half of 2017 has passed and it is a good time to discuss about some of the top upcoming smartphones of 2017-2018. So, let’s take a brief look at some of the smartphones that are going to the flagship in the market now.

Apple iPhone 8

Apple is celebrating its 10th anniversary in 2017, and is expected to launch its entirely new version of iPhone. Since it is a celebrated version, some radical redesigning is expected to be seen in the new iPhone.

According to sources, it is believed that iPhone 8 can come with ground breaking 3D camera that could change the manner photography is done through smartphones. Some other notable features include the following:

Expected Specifications:

• iOS 11
• Curved, edge-to-edge OLED display with True Tone technology and/or Ion-X glass
• Wireless charging and/or faster USB-C charging
• Facial recognition alternative to Touch ID
• Virtual home button
• Dual-lens camera, possibly in a vertical configuration
• AR capabilities featuring rear-facing 3D laser for enhanced depth perception
• Stainless steel and glass body
• Support for the Apple Pencil
• Multiple color including a reflective, mirror-like finish
• Intel or Qualcomm modem
• Upgraded storage and memory, possibly starting at 64 GB and 3 GB of RAM
• Enhanced water resistance or waterproofing
• Higher quality earpiece for louder, clearer audio
• Apple’s next-generation processor (the A10X or A11)

Samsung Galaxy Note 8

Samsung Galaxy Note 8 is the biggest comeback in phones after the disastrous failure of battery of Galaxy Note 7 last year. Its launch will cover up the massive failure of Galaxy Note 7.
It has been heard that this product will come with an edge variant and could have 3 sided edge screen instead of 2 sided.

Expected Specifications:

• 6.4 inches screen with a display of 3840 x 2160 pixels
• 12 MP rear camera with LED Flash and 5 MP front camera
• Android 6.0.1 Marshmallow
• 64 GB / 12 GB native storage capacity
• External memory up to 256 GB with micro SD
• 4000 mAH battery with fast charging

Huawei P11

The rumors regarding Huawei P11 states that it will come out with Kirin 970 SoC processor and this constitutes of 10nm process.

Expected Specifications:

• 5.2 inches screen with HD (1440 x 2560) display
• 6 GB RAM
• 3,200 mAh non-removable battery
• 64 GB internal storage with micro SD card
• USB 3.1 Type-C
• 20 MP dual-lens camera
• Fingerprint sensor at the front

Google Pixel 2

Last year, Google has launched the regular Nexus series and made a lineup Pixel. This year, it has been heard that this new Pixel is likely to be waterproof and may come up with a bump to the original 1080p resolution.

Expected Specifications:

• 5.5 inches display
• Snapdragon 836 chipset
• 4 GB RAM
• 64 GB/ 128 GB internal memory
• 12 MP rear camera and 8 MP front camera
• Android O
• Dual SIM

Microsoft Surface Phone

Surface Phone is hanging around the idea of the Ultimate Window mobile device. As such, Microsoft Devices are producing plenty of Windows Phones.
It has been rumored that this new premium device will be surface branded and Intel powered, possibly come in three different variants. It has also been heard that Surface Phone will run a brand new update of Windows 10.

Expected Specifications:

• 5.5 inch display screen with 2560 x 1440 pixel resolution
• Window 10
• 21MP rear camera and 8MP front camera
• 64GB/128GB internal storage capacity
• 4GB RAM
• Intel Atom x3 64-bit processor
• Expandable storage capacity up to 256 GB with Micro SD

LG V30

In 2017, LG was the first to announce a flagship smartphone with G6. It is an eccentric phone, but no smartphone has the limelight for long. So, now again LG is planning to steal some of its spotlight back. Now, LG will announce a flagship of LG V30 very soon.

Expected Specifications:

• 6 inch OLED display screen with 2880 x 1440 pixel resolution
• Dual camera with world’s first f/1.6 aperture
• 6 GB RAM
• Qualcomm Snapdragon 835
• Battery capacity of around 3000 mAh
• Android Nougat with LG UX 6.0
• Rear-mounted circular fingerprint sensor

Xiaomi Mi Mix 2

The Chinese Tech Company boasted a mobile device known as Xiaomi Mi MIX smartphone last year with stunning display feature. In 2017, the smartphone fans are delighted to know that the company is about to leash Mi MIX’s successor, the Xiaomi Mi MIX 2.

Expected Specifications:

• 6.4 inch QHD display along with 2560 x 1440 pixel resolution
• 6 GB RAM
• 128 GB and 256 GB storage configurations
• Android 7.1.1 Nougat mobile operating system
• 19 MP rear snapper and a 13 MP front shooter
• 4500 mAh battery

Motorola Moto Z2 Force

The new ‘Force Edition’ of Motorola that is expected to launch is Moto Z2 Force. It has been heard that it will have a sharp screen and new dual-lens camera for snapping your life.

Expected Specifications:

• 5.5 inches screen with 2560 x 1400 pixel resolution
• 835 Snapdragon processor
• 4 GB RAM
• 64 GB internal storage capacity
• 12 MP rare camera and 5 MP front camera
Check out the complete rumored specifications of smartphones as stated above, that is going to flagship in 2017-2018.

10 tips to use Technology as a Learning Tool

Living in the era of technology, can you get away the purview of this thing? Technology has devoted our days in vast methods. We are reliant upon it to complete every single irrelevant need of ours. Can we consider our lives without technology? Can we evoke a single day where we haven’t used technology in some variety or the other? If technology has saturated each and every phase of our life, why should we depart education out of it? In this fast changing world, education too cannot escape the influence of technology. The existence of the internet itself has transformed the method through we access and broadcast information. From laptops, educational apps or websites through which you can hire a private home tutor to online courses, technology has changed the appearance of education today. Looking back at this change, here’s a list of ten methods through which technology has affected education.

Making a worldwide Platform

No longer restricted to a single platform, education assisted by technology has crossed boundaries and continents. A number of institutions are now giving online courses that can be used by students all over the world. Video chatting and applications like Skype have produced a global platform of teachers and students who can distribute knowledge in a simple and suitable way.

Competent judgment

More and more institutions have now digitalis their evaluation process. Students now take online tests that allow them to instantly review their capability. E-tests are flexible and unbiased. A student can take an online test, according to his or her accessibility. This has specifically helped students who practice distance or correspondence classes. Eradicating the human component, e-assessments are fair and more trustworthy than traditional tests.

Enhanced Student-Teacher communication

More and more professors are now using technical aids to keep in touch with their students. Teachers stay in regular touch with their students through e-mails and facilities like Dropbox that permits you to upload and distribute content with a huge number of students.

Immediate Access to Information

Knowledge is now in the palm of our hand. No longer restricted to course books, anyone can now have access to a range of information within seconds.

E-books

Online libraries and e-books are now in trend. Google Library Project is the perfect example of this. Google has been working with distributors and libraries to make an exclusive online library that is wide-ranging, flexible and practical. Traits like Google Books offer oddments of a big amount of books, thus taking together new books and publishers to the readers. Credit goes to the Internet, publishers and readers can now find out each other with the aid of a single click!

Play stations and Video Games

Replicating real life troubles, video games can bring about behavioral changes in the students by creating them more goal-oriented. Play stations not only offer a wide range of information but also begin students to be problem-solvers. While cracking theoretical problems, students are allowed to coordinate their abilities while concurrently harvesting information. While the adverse effects of an obsessive indulgence in video games have been encountered many times, one cannot disprove the fact that video games, when played under proper supervision can certainly be an enormous source of ‘edutainment’.

Use of Multimedia

Technology and media have surely banged the field of education. Use of animation, videos, multimedia aids has converted traditional education methods by making it more appealing, amusing and compelling.

Educational Websites and Mobile Applications

Mobile learning is the latest avatar of present education. A large number of websites and mobile applications have already become admired means of education because of their pioneering take on traditional education ways.

Attending Students’ Diversity

A variety of various educational tools, audio/visual stimulus, and animations, e-learning elements demand to students with diverse learning styles. Some students do not react to classroom learning which has often been called as ‘dis interesting and ‘unimaginative’. Such students are efficiently tempted into studying via digital means which offer a perfect mingle of fun and learning.

Students with particular requirements

It has been observed that students with particular needs are unable to respond to traditional classroom culture. Keeping them in mind, a number of mobile applications have come up in the market that looks to begin such students into the majority by assisting and allowing them with digital educational aids. Computer technology and e-learning activities have really helped in linking the gap between disabled students and the normal ones by building education more reachable.

6 Ways To Recover The Deleted Files From Your PC!

Our computers and phones hold a large amount of data which is very important to us. Sometimes, an accident tap of the fingers may result in your deleting some necessary files. Worry not, all is not lost yet.

PCs come with a few hacks that let you get your deleted files back, even if you have emptied your Recycle Bin. So there’s no need to despair. A little research and reading can save you hours of reworking and regret. Read on for some ways and means to recover deleted files from your PC:

Restore From Recycle Bin

Double check your Recycle Bin just in case. Your deleted file may be waiting for you there. In this case, simply right-click on the needed file and select ‘Restore’. This is a fairly simple step, but one that needed covering.

Previous Versions

If you have already emptied the Recycle Bin, try going to the folder where you had your important file. Right-click on the folder, and see if you can select ‘Restore Previous versions’. If you can do this, the old files may show up within this folder.

Don’t Save Anything More

Above were two of the most obvious methods. If you are a PC novice, though, they may be helpful to you. Moving on, take a look at your hard drive. More often than not, even your deleted files are still lurking around there.

Unless your PC is completely out of extra space, it wouldn’t delete any of the files it ever had. The size of the file deleted simply becomes ‘usable’ storage, meaning that it can be replaced. This is different from free space, which means the hard drive space that was empty in the first place.

It is only when you download or save new files that are more than the free space that your deleted files are gone forever. Hence, once you realize that you’ve deleted an essential file, don’t download or save anything more. Stop those torrents and shut down your browser. Both could be downloading data that may replace your precious file at any moment.

Recovery From Hard Drive

If you’re lucky, you wouldn’t have used the usable space from your deleted file. So it would be somewhere on your hard drive. Unfortunately, you can’t use conventional searches to seek and restore it.

The next step here is to get some software that would do the job for you. Luckily, many of them are free and are basically all you need to get your stuff back. A user-friendly software for this purpose is Recuva. There is a program called Restoration that boasts great reviews.
What these programs would do is to search through every nook and cranny of your hard drive. If there are any files still there, they’ll find them. Once you see your needed file or files, you can simply click and restore. Your videos, pictures, documents, and presentations could hence survive a near death.

Reverse The Deletion

There are also some computer software’s that allow the user to take back their deleted files. This is effective even if the hard drive has deleted it for its own storage purposes. For example, if you have a NAS drive, it may just have moved the file to its own Recycle Bin.
Recovery software like Disk Digger should be a part of every computer system. Deleting a file from the Recycle Bin as well would make downloading new software more dangerous. This is because t would take up space and may end up replacing the very file it was supposed to find.

Hence, the best way is to make sure your download the software as soon as possible. This means that you do this before any mishap happens to delete your files.

A Word Of Advice

While you would probably be able to retrieve any accidentally deleted files, it is wise to minimize the risk. Your PC may already be running short on storage. Hence, when you delete a file, there is a decent possibility that it might be lost forever.

The best way to resolve this issue is to have several backup plans for your most important files. You can make use of an external hard drive for this task, or even a USB. Your PC should also have a Google Drive option. Other digital safety nets would save automatic copies of your files. However, this may cost a bit and also be a bit insecure. Look around and read reviews of such services before you make a decision.

Wrap-Up…

When you delete your important files, you may feel like your own worst enemy. However, it’s never a good idea to give up so easily. Computers were meant to serve us, and we should not be dictated by their delete buttons. In fact, with the right research and experience, the computer itself would help us recover our lost data.

Now Use a Handy Android Spy Tool with Rooted Android Devices

Rooted Android devices are undoubtedly the most-used devices worldwide. The main reason for this is that the operating system is more user-friendly and compatible with a wide range of apps. People often need to track specific Android devices for any reason. You may find it necessary to track your daughter or son’s mobile activity to keep them safe. Sometimes, you may want to track your employees. The whole idea behind using an Android spy tool is to be able to gather information about device usage and to ensure online security.

Android Spy Tools

How to Track any Rooted Android Device with an Android Spy Tool

Using an android spy tool, you can track any rooted Android device. Talking about rooted devices, the advantage of rooting is that you get complete access and control of the operating system. It is like becoming the administrator of a Windows system. You can run apps that require bypassing the security on the OS, and you can delete or permanently hide apps. You can install an android monitoring tool easily without the risk of detection by the person you want to monitor. Its design is such that once you enable stealth mode, it remains undetectable. You don’t need to worry about backing up data either; everything uploads to the control panel.

With the tracking app of your choice installed on the target device, without detection, you can see everything going on, on the device. Just install it and activate it and that’s it. After that, you can access every detail on a personal control panel. Even if the target person later deletes data from his/her device, you can access the automatic backup on the control panel anytime.

Using such an app is legal and has no legal implications as long as you use it responsibly and strictly as a parental control or employee tracking solution. Yes, sometimes letting the person know you are watching is necessary, which is why it is best to use it strictly on a company-issued device when you want to watch over your employees.

What Kind of Mobile Activity to Monitor with the Tool

The tool gives you access to call logs, IM logs, text message logs, browser history, and GPS location history. You can track the present GPS location of any rooted device without hassle. In fact, the tool supports Geo fencing as well. You can check social media activities, photos, and videos on the device and those shared via Tinder and Instagram. You can listen to recorded conversations on calls and recorded ambient discussions. WhatsApp is one of the most frequently used IM chatting tools nowadays. Following this is a Facebook messenger, then others like Skype, Viber, LINE, and KIK. You can read entire threads of conversations on these apps, see contacts, and call logs via these apps.

Availability of Such Tools

Now using an Android spy tool for a rooted device is very easy and accessible for anyone. You simply have to visit the website of the product, subscribe to it, download it, install, and activate it, and start accessing the control panel. There is no hassle and no complication. The customer service team is always on standby to assist and is usually cooperative.

The Beginner’s Guide to Modern Day Email Marketing

With the rise of new marketing and sales methods like social media and SEO, a lot of people are starting to give up on email marketing. Email numbers are declining and many think it’s over. However, email is not over. Those people are just doing it wrong.

This is good news for you because this means less competition and more room in people’s inboxes just for you. Even if you believe that email marketing is losing it’s edge, it doesn’t matter because people are spending a lot of time in their inboxes.

It’s a safe bet to say that email is here to stay, so from the paraphrased words of James E. Watson, “if you can’t beat ‘em, join ‘em.”

Use the Right Tools for Automation

Take Advantage of the Tasks that Technology can Simplify

There’s a lot of email marketing software out there that can make it easy to craft promotional, newsletter-style emails. While these tools are nice and can help simplify the process, sometimes these emails seem a little bit too impersonal and can get automatically filtered to Gmail’s promotions tab. Do you ever even click on your promotions tab and read those emails? I know I don’t.

I like GMass, because you can send out personalized emails to hundreds of people using mail merge, and it shows up right in their inbox. It’s nice when you receive a promotional email that you subscribed to that is friendly, personal, and not pushing to close a sale. Aweber is a good tool for doing personal, relationship building emails as well.
GmailMarketing today is all about building relationships for the long term, not trying to sell a customer in the short term. I’m not saying you should never try to make a sale, but just keep this idea in mind.

Shock Them, Then Leave Them Hanging

Be Remembered for Your Compelling Copy and Make Them Thirst for More

Your emails should be a short introduction leading to something else. That something else can be a landing page, free download, article, blog post, or purchase page. The point is that the email should be a teaser to something else and not an end in itself. Think of it like the free samples you get at the grocery store.

Once you got that structure down, start focusing on the actual writing. Think about what it is that your audience wants, and craft your message to hammer hard on those desires. This does not mean repeat yourself and say “50% off all smartphones” 85 times in the email. People are smart enough to know that if it seems too good to be true, then it usually is. They’ll start asking themselves “what’s the catch?” because it sounds too “salesy”.

Instead, ask yourself why your audience wants what you offer, then paint the picture with a story. Know who your audience is first, then connect with them by relating to them. For example, if you’re selling a SaaS product to help small businesses grow, talk about your understanding of the life of an entrepreneur struggling to make ends meet. Tell them a story about how you discovered and developed the product that you’re offering as a free trial, and tell them exactly how it helped you. Switch the focus from selling to giving, connecting, and supporting. You’ll be surprised how much people will start to fall in love with your emails.

Another good tip to keep your audience begging for more is to send weekly instead of daily emails. It shows them that you care about quality over quantity and value their time. I’m sure you hate having an overcrowded inbox, so don’t be the reason why other people’s inboxes are overcrowded. Even if I subscribed to someone’s email list, the majority of the time I unsubscribe if they send me daily emails simply because I can’t keep up.

What’s in it for Them?

They Subscribed to Your Emails for a Reason

People have a billion emails to go through in their inbox, so why should they take the time to open and read your email when they know it’s just another promotional email trying to get them to buy something from you?

The answer… VALUE. With all of the emails I get, I know which particular emails I’m going to read immediately and which I “save for later” (let’s be honest, no one ever really goes back to read old emails later). I read the ones from people that give me free stuff, offer advice, or simply entertain me. Don’t think that you always have to have a coupon, deal, or free ebook for them. While those are nice, sometimes all it takes is relating to your audience personally, offering advice from your own experience, or being witty with your writing.

I subscribed to and read emails from The Hustle every day simply because I love their funny headlines and interesting stories.
Calibri

Email is Personal, if You Make it That Way

Offering value, connecting with a story, and automating with email marketing tools are the best ways to get ahead in the email marketing world and stand out in people’s inboxes.

Still don’t think email is a good marketing strategy? Check out these stats.

Drew Klebine: Content Marketer, Tech Writer, Philosopher, Musician

Drew Klebine is a Content Marketer, Tech Writer, Philosopher, and Musician from Pittsburgh, PA. His writings focus on modern marketing practices, software reviews, upcoming technologies, brand and product promotion, health, self-actualization, religion, and existential philosophy.

Which Is Better For Child Safety?

In today’s high-tech world, children are picking up tablets even before they pick up books. Picking up technology at a very young age also opens children to the dangers of the internet including social media and the harsh facts of the world. If you are in the market for a new device, here is a quick rundown for child safety Mac vs PC:

PC

In general, PC’s have some great parental security features. As long as you don’t accidentally allow a child to log into an “adult” account, you should have a pretty good set of features on hand. One thing you do want to ensure even with PC parental controls enabled is web security- which can be done with sites like OpenDSN that offers a variety of parental controls during browsing.

Macs

Most Apple devices, including laptops and tablets, have the option of parental controls. The mac controls are comparable to their PC counterparts. If you are looking to a new device, the best place to buy a mac is from an apple premier partner, as these stores will have a staff that is highly trained in all features.

Vigilance is Key

While Mac and PC have approximately equivalent protection, it is vigilance rather than perhaps any one software or program that will keep your children safe. Make sure that you have parental settings on any electronic device that your child could possibly access. You should also be prepared to discuss certain aspects of going online with your kids- let them know what is off limits and why.

Seeing your child grow up can be hard, but introducing them to the potential dangers of the internet is even harder. Careful planning and prevention can go a long way in protecting your children from future dangers.

 

How to Maximize Your Android Smartphone Battery Life

If you are using your device to perform multiple tasks at a time, then it will end up with battery drain no wonder in a shorter period of time. Despite the fact, you have bought a device with longer battery life, still, it will start draining over time with extensive use. Thus, you can consider following certain steps to stop battery drain and maximize battery life on your Android smartphone.

Use Battery Saver Apps

To start with, you can use battery saver apps for Android to save some battery juice instantly. These apps work on smart techniques and advanced algorithms to keep a tab on all battery draining functions on your devices. Using these tools, you can disable all such battery draining functions instantly with one click step. These functions may include Wi-Fi usage, Bluetooth, auto-sync, background services and much more. You can use these tools for improved device performance. These tools work automatically to reduce your manual efforts and save time.
Best Battery Saver Apps for Android

Turn off Wi-Fi & Bluetooth

When it comes to manual intervention to save some battery juice, you can start with disabling Wi-Fi & Bluetooth services when not in use. If you are one of those users who keep these two services active all the time, then it’s going to consume a lot of battery and device resources. When keep enabled all the time, both Wi-Fi and Bluetooth look for devices near around to connect with. It is also not safe from a security point of view as if it auto-connects to unsafe public Wi-Fi network or so on. You can switch to taking calls direct from device sometimes if you are extensively using hands-free connected with Bluetooth on your device.
Wifi and Bluetooth

Manage Screen time out & Brightness

This is another basic step that can help you save some battery juice instantly. Keeping screen time-out longer prove unnecessary when you are not using your device actively as it consumes lot battery on your device. You can keep screen time-out shorter in order to save some battery. Alternatively, you can instantly press the power button to turn your device screen off. Apart of it, keeping screen brightness low can also help you save some battery. You can use the auto-brightness feature on your device to save some battery too. Both these simple steps will help you save your device resources instantly.
Manage Screen time out & BrightnessManage Screen time out & Brightness1

Turn off apps & services running in the background

Many apps & services not only consume device resources when used actively but it also consumes device resources while running in the background. These apps & services keep on running in the device background to provide you latest notifications related to it. Amongst these apps & services remain unnecessary items as well which consume device resources for no good reasons. Thus, you can consider disabling all such apps & services running in the background. To stop such apps, go to Settings > Application Manager or Applications > Running Apps and stop them instantly to save battery life.

Turn off apps & services running in the background

Turn off animation & live wallpapers

Animations and live wallpapers on your device enhance the aesthetic value of your device. They may look good but these features consume lot of device resources including battery life. Thus, you can manage or disable them to save some battery life. To stop live wallpapers, simply select Wallpapers in device Settings > Display > Wallpapers instead of Live Wallpapers.
Turn off animation & live wallpapersTo disable animations, you need to first activate Developer Options on your device. To do this, go to Settings > About Phone > Build Number and tap it multiple times until it displays message that the Developer Options is enabled. Now head back to Settings > Developer Options and turn off three options called Window Animation Scale, Transition Animation Scale, and Animator Duration Scale. Remember to leave Developer Options enabled as disabling it will bring animation settings to its default state.

Conclusion:

Despite the fact, smartphone batteries are more efficient and powerful than ever before still it gets drain over time due to extensive use of the device. It becomes important to follow certain steps to save your battery juice if you are multi tasker and use your device extensively. You can follow above-mentioned steps to do that. Apart of it, using battery saver apps for Android also prove effective as these tools work automatically to save your battery life. You can use these tools for instant and effective results.

Step Up Your Social Media Marketing

In today’s age, traditional marketing campaigns are kind of out of date, and there are a lot of ways you can improve your advertising plans. So how can you step up your game especially in social media marketing? Sales productivity app like Vender app, among other else, would surely help you. But before we go into that, here are some notes you should look into:

What is social media marketing?

Most of us are aware of the traditional marketing strategies – television or TV ads, posters, flyers, radio commercials and much more. One of the most innovative ways of advertising or marketing is thru digital means, which social media marketing is from. A company, group, or an individual is marketing the products and services that they offer as well as making their brand to be widely recognized thru social media networks (e.g. Facebook, Twitter, Instagram, YouTube).

Why choose social media marketing?

First of all, it is way cheaper compared to the expenses in traditional marketing. Second, you can reach a wider range of audience as according to a study, in 2016, there are more than 3.4 billion Internet users. We can’t deny the fact that there are also lots of people registering and actively using their social media accounts like Facebook. Last March 2017, it has been recorded that there are over 1.49 billion active Facebook users. Now that’s real power. Moreover, you can see real numbers and reports if you are using social media as one of your strategies in advertising. It will help you see what works for you and what does not.

Level up your social media marketing

Use applications that will help you

In the field of sales and marketing, productivity is critical and something that we should carefully monitor. Good thing, there is Vender app – a sales productivity application, an answer for our needs. It helps you manage lead-related tasks and gives you statistics and relevant information. It can be downloaded for free (trial version), and for a couple of bucks, you can maximize all of this app’s offers and perks.

Post fabulous infographics and videos

Releasing studies and statistics are okay but make sure that you sprinkle some creativity and arts in those! Your followers, leads or potential clients should be enticed with what you are selling. Indeed, your posts should reflect the image of your company, and so you should make your people see that you can be serious, fun and creative all at the same time. We are all aware how short the attention span of the online users so your social media accounts or page has got that something special that would make them stay a little longer.

Be more interactive

It is important that you just don’t send auto-reply messages to your people. Who doesn’t hate getting the same reply over and over again? Moreover, one of the vantage points of social media is that people can interact with real people. Aside from responding to your messages personally, be interactive and connect to your leads and customers thru your posts.

Employ social media influencers (also known as bloggers)

Having an influencer or a blogger with a good amount of followers review and test your product is something that will help you with your marketing. Product and service reviews can support your advertising plans in social media as your influencers or bloggers will assist you in explaining and showcasing what you can do for your customers. They, the social media influencers, have followers which they usually have interactions and connections with so they are already a nice target for your offers.

Play some games and other promotions

Also, be sure to give prizes! Raffles and other gimmicks can be done online as well. Note that your instructions or their ways to be part of the game or promo are creative to the point that they will not realize that they are helping you spread your brand. Something nice yet not too technical on their part. Let your followers enjoy your games and promotions, and soon you’d reap what you sow.

There you have it! If you haven’t done these simple tips as a part of your digital marketing strategies, maybe you want to rethink and consider these.